In Mexico, as in other countries, there are investors who are willing to finance your venture, as long as you are able to validate your business ideas before them.
In this article, we will introduce you to the different types of investors that exist in Mexico and how you can validate your project to them with an MVP (Minimum Viable Product).
There are different types of investors in Mexico, and it's important to know them in order to identify which one best suits your needs and those of your project. Here are some of the most common:
Investors can be classified according to their level of risk. The risky ones are those who are willing to invest in projects that have a high growth potential, but also a high risk of failure.
Moderates, on the other hand, seek a balance between risk and return, and conservatives prefer projects with lower risk and lower returns.
Another way to classify investors is based on the way they operate. Here are some examples:
Angel investors are people who invest their own money in entrepreneurial projects. In general, they tend to invest in projects that are in the early stages and that have great growth potential.
Love money, as its name suggests, refers to those investors who are family members or close friends of the entrepreneur. Unlike angel investors, love money usually has no experience in the business world, and they usually invest to support the entrepreneur and his project.
Venture capital is a form of investment that focuses on projects that have already been tested and that have a well-defined business model. Venture capital is usually allocated to projects that require a large amount of investment in order to grow.
In addition to individual investors, in Mexico there are also firms that are dedicated to investing in entrepreneurial projects. Some of the most popular ones are:
Angel Ventures is a venture capital firm that focuses on investing in innovative projects in Mexico and other Latin American countries. Its objective is to promote the growth of projects with solid technological bases and great growth potential.
Wollef, formerly Jaguar Ventures, is a venture capital firm focused on investing in technology and entrepreneurship projects in Mexico. He has invested in companies such as Loft, Konfío and Nubank.
Dalus Capital is an international venture capital firm that supports determined founders who create market-leading companies that generate positive change through technology.
After identifying the most suitable investors in Mexico for your project, the next step is to validate your idea to them to increase your chances of obtaining financing. An effective way to do this is through an MVP (Minimum Viable Product).
An MVP is a basic version of your product or service that allows you to test its viability in the market and get feedback from users. Through the MVP, you can demonstrate to investors that your project has real potential and that it has a solid foundation.
At Arcus we are experts in developing MVP's with no-code tools, which allow us to offer efficient and affordable solutions for entrepreneurs seeking to validate their projects.
We can help you develop an MVP that meets your needs and allows you to impress investors. If you want to know how, contact us. Our specialists will listen and guide you. Contact us, we want to know more about your project!
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